Wang Tingqi, deputy director of the Shandong Provincial Department of Culture and Tourism, will host a livestreaming on June 13 to boost consumption of local cultural creativity and Intangible Cultural Heritage (ICH) products.

The online sale is part of Shandong's celebrations for the Cultural and Natural Heritage Day, which falls on June 13 this year.

[Video/WeChat account: sdswltwx]

The livestreaming show will start at 9:50 am and last for 90 minutes on video apps such as Kuaishou and Douyin.

More than 30 ICH related products, such as Dong'e Ejiao (a gelatin used in traditional Chinese medicine to improve blood circulation and boost energy levels), Weifang kites, Zhoucun sesame seed cakes, "Jiaodong bobo" (steamed buns popular in the Jiaodong peninsula of Shandong province) and colored glaze products from Zibo will be promoted.

Also on sale will be cultural creative products from Confucius Museum, Qingzhou Museum and other museums and institutions.

Scan the QR code to watch the livestreaming show! [Photo/WeChat account: sdswltwx]